Tuesday, June 19, 2012

KINCAID CONTRIBUTES PORTION JUNE SALES TO HABITAT

Kincaid Furniture is contributing 1% of the wholesale price of every piece ordered during June from the company’s entire line of solid wood case goods and custom upholstery to Habitat for Humanity. Kincaid is a corporate partner for the international charity.

With the promotion, dubbed the Better Home Event, each order that Kincaid receives generates an automatic donation to Habitat, a not-for-profit organization that has built over 500,000 affordable homes and served more than 2.5 million people worldwide.

The company originally designated their groundbreaking Homecoming collections crafted from solid pine, maple, walnut, and oak as the generators of the ongoing multi-year program with Habitat.

“Many of our retailers have had tremendous success working with their local Habitat organizations over the last 18 months, providing grassroots support and significant contributions in their communities. With the Better Home Event, all Kincaid retailers, regardless of what collections they order, are now supporting this exceptional cause through their purchases,” said Dyer.

Kincaid has made a significant investment in promoting and supporting retailers whose efforts benefit Habitat, including the creation of a new dedicated website, development of advertising materials and promotional support, direct access to Habitat staff to help guide retailers in their efforts, and more.

“Everyone deserves decent, affordable housing,” said Dyer. “In collaboration with our dealers we can help make that goal a reality.”

Source: High Point Market
 

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